Assistant Professor of Marketing

Bocconi University

Trained as a behavioral economist, I study consumer behavior and judgment and decision making. My research focuses on consumer financial decision making, well-being, and the framing of choices.

I earned a bachelor's degree in economics (with a minor in religion) from Vassar College, and a Ph.D. in economics from the University of California, San Diego. Prior to joining Bocconi, I was a postdoctoral scholar in marketing at UCLA's Anderson School of Management.

Contacts


Email: adam.greenberg@unibocconi.it

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Floor 4, C1-14,  Via Roentgen 1,  20136 Milano, Italy